Category Archives: Marketing

Students Inducted into Beta Gamma Sigma


The College of Business inducted more than 55 new members into the ECU Chapter of Beta Gamma Sigma, the honor society serving business programs accredited by AACSB International – The Association to Advance Collegiate Schools of Business. The ECU chapter also maintained its Exemplary Chapter status this year.

» Read more

Featured Speaker on Green Marketing

Coming up this Tuesday, April 9th, the Center for Sustainable Tourism and the Department of Marketing and Supply Chain Management will present Dr. Michael Giebelhausen of Cornell University who will give a speech entitled “Green with Guilt: Navigating the Intersection of Morality and Marketing in Sustainable Services.” This presentation will take place  at 3:30 pm in the Science and Technology […]

» Read more

Dr. Tuten at UAB’s Retailer Day

C.O.B. professor Dr. Tracy Tuten went to the University of Alabama in Birmingham this past weekend to discuss social media marketing used by retailers. She went to a seminar where she talked in front of hundreds of retailers and students on the importance of social media marketing.  Her main message to the audience was “don’t get left behind” when it […]

» Read more

Local Author Offers Great Marketing Internship Opportunity

Don’t miss out on this great opportunity for our marketing students. Local author Donna Whitely searches anxiously for three hardworking interns to help market her book “Roadmap to Riches on $12.50 a week.” This unpaid internship will provide interns with a great cooperative experience with quantifiable results and a look at real world causes and effects. Email your resume to […]

» Read more
1 2