The School of Hospitality Leadership’s HMGT 4244 course (Hospitality Law) topics include the American Disabilities (ADA) and safety/security issues on hospitality properties. Recently, a class assignment divided the class into groups that met with a Greenville restaurant or lodging property manager or owner, who then became the client of the group.
This past semester, College of Business Marketing and ECU Nutrition Science students partnered with the local company, Glean, which offers clean and delicious health foods while focusing on innovation, sustainability and social responsibility. The students experienced innovation, entrepreneurship and engagement by assisting Glean owners in determining uses for sweet potato flour in food formulations and developing marketing plans for the new products.
The project not only gave College of Business students unparalleled experience, but it resulted in Ham Farms, Glean’s parent company, hiring marketing senior Mallory Sunda. Sunda, from Winston-Salem, North Carolina, is graduating December 2017 and accepted the position as director of marketing. At Ham Farms she will be very busy undertaking exciting responsibilities including re-aligning and re-branding Ham’s companies with a new and fresh approach. She will conduct marketing research; manage design and creatives for web content, marketing materials and packaging; manage the company’s social media; generate leads; and attend trade shows. She will also serve as the primary contact for customer service. Lastly, she will be setting budget and sales goals, as well as tracking performance.
Congratulations to both Mallory Sunda and the ECU College of Business and Nutrition Science students!
AITP (Assoc. of IT Professionals) holds a student chapter at ECU, which students of mainly the Management Information Systems program join to network and develop as a true IT professional. Recently, the club took a trip to Charleston, SC where they toured two cybersecurity companies, Sentar and KBR Wyle. Both companies have employed ECU alumni, so meeting with them and talking about how they utilized the university was essential to the students because the alumni are already familiar with the MIS program and courses and how the program directly relates to the field or cybersecurity. Many students even sent resumes to both companies. Another event that AITP attended in Charleston was a networking dinner held at the Hyatt Place. The club invited ECU alumni to come eat and speak about their companies.
The club chose Charleston to visit because it is a growing area for the IT field and ECU has alumni residing there. AITP believes that Charleston will be a hub for not only MIS ECU alumni, but alumni from all majors due to the growing businesses and population. The club hopes to revisit the alumni and other companies throughout the area in the upcoming years.
From left to right, ECU Chancellor Cecil Staton; Pol Solanellas Manzanares; Dr. Jon Rezek, exec. director of ECU’s Office of Global Affairs; and Dr. Amy McMillan
Congratulations to Pol Solanellas Manzanares from Barcelona, Spain. This current MBA student recently received the annual International Graduate Student Award from ECU’s Office of Global Affairs. To be eligible for the award, Manzanares had to demonstrate academic excellence and a commitment to a positive contribution to ECU and the Greenville community.
Dr. John Kros, the Vincent K. McMahon Distinguished Professor in the College’s department of marketing & supply chain management, along with Jessica Pupa and Garrett Hinton, recently attended EDGE, a supply chain conference and exhibition.
Senior Alex Mattes of Johnston County recently interned at the National Spinning Company in Washington, North Carolina. He discusses this experience and how the College prepared him for it.
School of Hospitality Leadership students in Dr. Cynthia Deale’s Dimensions of Tourism (HMGT 3200 section 002) class just finished a month-long project with students at the University of Malaysia Terengganu (UMT). ECU SHL students partnered with UMT students to complete small group projects comparing and contrasting tourism in the USA and Malaysia. ECU students completed three live links in class and then worked outside of class with their partners from UMT to complete their projects and shared them during a fourth live link on November 14th.
ECU students pitch ideas in Pirate Entrepreneurship Challenge
Nearly 700 East Carolina University students and faculty cast approximately 2,000 votes in the first round of the inaugural Pirate Entrepreneurship Challenge, which recently took place in the sculpture garden between Mendenhall Student Center and the Joyner Library. Fifty-seven student teams pitched their ideas, products or dreams and put them on display during this open-air, tradeshow-style event.
In The Chronicle of Higher Education, Shannon Najmabadi explains how experiential learning is pedagogically powerful as it deepens learning by connecting the classroom to the broader world.
Twelve new members were recently inducted into School of Hospitality Leadership’s (SHL) Chapter of Eta Sigma Delta (ESD), the International Hospitality Honor Society. The ceremony began with SHL senior, Madison Thompson, Chapter president welcoming inductees and guests. Dr. Cynthia Deale, Co-advisor for the honor society provided an overview of the organization. Ms. Christa Evans, general manager of the Hope Valley Country Club in Durham, North Carolina was the guest speaker for the ceremony. Ms. Evans is also a member of the SHL’s Advisory Board.