Associate professor of marketing
• Phone: 252-328-6599
• E-mail: tutent@ecu.edu
• Website: www.ecu.edu/cs-bus/faculty/tutent.cfm
Areas of expertise: Advertising, social media marketing, branding, behavioral targeting, consumer behavior including gift research (gifts for pets and gift cards), survey methods, author of “Advertising 2.0: Social Media Marketing in a Web 2.0 World”