Tag Archives: advertising

Tracy Tuten

Professor of marketing
•    Phone: 252-328-6599
•    E-mail: tutent@ecu.edu
•    Website: www.ecu.edu/cs-bus/faculty/tutent.cfm

Areas of expertise: Advertising, social media marketing, branding, behavioral targeting, consumer behavior including gift research (gifts for pets and gift cards), survey methods, author of “Advertising 2.0: Social Media Marketing in a Web 2.0 World”

Linda Kean

Director of the School of Communication
Associate professor of communication

Phone: 252-328-1511
E-mail: keanl@ecu.edu

Areas of expertise: Health communication and mass media; designing and evaluating mass media campaigns that promote positive health behaviors; influence of advertising and entertainment media messages on individual perceptions, attitudes and behaviors