Teaching Instructor
School of Communication
College of Fine Arts and Communication
- Phone: 717-723-2947
- e-mail: bernardinid@ecu.edu
Areas of expertise: public relations, media relations, crisis communications, marketing, branding.
Teaching Instructor
School of Communication
College of Fine Arts and Communication
Areas of expertise: public relations, media relations, crisis communications, marketing, branding.
Assistant professor
Department of Interior Design
College of Human Ecology
Areas of expertise: E-commerce, Visual Merchandising, Consumer Behavior, Brand Image
Assistant professor
Department of Interior Design and Merchandising
College of Human Ecology
Areas of expertise: Niche marketing, branding, competitive strategies, international trade
Associate professor of marketing
• Phone: 252-328-6599
• E-mail: tutent@ecu.edu
• Website: www.ecu.edu/cs-bus/faculty/tutent.cfm
Areas of expertise: Advertising, social media marketing, branding, behavioral targeting, consumer behavior including gift research (gifts for pets and gift cards), survey methods, author of “Advertising 2.0: Social Media Marketing in a Web 2.0 World”