An article by College of Business faculty Denise E. Dickens and Dan Schisler, “WIll I pass the CPA Exam? The relationships between individual’s characteristics and experiences, and passing the CPA Exam” was published in the journal, Accounting Instructors Report.
Articles by finance professor Jaclyn Beierlein in the College of Business have recently appeared in professional journals. The following articles were published:
- “How Do Retail Investors Choose Investments? Evidence from the Indian IPO After-Market,” in the International Research Journal of Applied Finance
- “Teledermatology: An examination of per-visit and long-term billing trends at East Carolina University from 1996-2007,” in the Journal of the American Academy of Dermatology
- “Should Personal Finance be the first finance course?” and “Who Takes Personal Finance?” in Financial Services Review.
By Joy Holster
ECU News Services
East Carolina University senior Sarah Moran will be among the millions of travelers making their way to Manhattan for Super Bowl week, but she’s not planning to attend the game.
Moran has landed a role as a social media communication center listener for the NFL and the Super Bowl Host Committee. She will work alongside approximately 20 to 30 other volunteers managing Super Bowl-related social media. Her job includes monitoring the buzz on social media outlets and responding to questions, comments or concerns people may have about their Super Bowl experience.
She will work four 6-hour shifts Jan. 28 through Jan. 31 at Super Bowl Boulevard in Times Square.
Moran, a business major with concentrations in marketing and management, said she was excited about the opportunity for this unique mass media experience. “The Super Bowl is light years larger than any Twitter/social media experience I’ve had before,” she said.
She also expects the experience to help advance her career. Following graduation from ECU this May, Moran plans to attend graduate school in marketing, with a goal of combining advertising and social media skills in a future career.
She credits her interest in social media to ECU College of Business professor Tracy Tuten. “I’ve loved her work with social media and advertising,” Moran said. “She has really opened my eyes to the possibilities I have. She’s the reason I want to go into advertising.”
Tuten also helped arrange Moran’s accommodations for the Manhattan visit. She will stay with a recent ECU graduate in the Upper West Side.
Moran is chair of ECU’s Student Media Board and a member of the executive board for the Students’ Treasure Chest. She is a member of the ECU Women’s Roundtable, the Lambda Iota Chapter of the Phi Mu Fraternity, the Omicron Delta Kappa and the National Residence Hall Honorary.
An article by ECU College of Business faculty member Ericka Lawrence, “The Influence of Workplace Injuries on Work-Family Conflict: Job and Financial Insecurity as Mechanisms,” was published in the Journal of Occupational Health Psychology. Lawrence is a professor in management.
ECU College of Business faculty have reported the following publications:
Article by Tracy Tuten and Christy Ashely, “Do social advergames affect brand attitudes and advocacy?” in the Journal of Marketing Communications.
Article by Shirley Mai with Haozhe Chen and Kenneth Anselmi, “The Role of Returns Management Orientation, Internal Collaboration and Information Support in Reverse Logistics,” in the Journal of Transportation Management.